This blog will explore why we've evolved into an unhealthy nation and what we can do to change it. We will share ideas, techniques and approaches for engaging people in the management of their own health. And we'll interview companies on ideas, strategies and technologies that will motivate Americans to evolve into healthier people.
Meghan O’Sullivan and Gabe d’Annunzio are senior partners at O’Sullivan Communications, Inc. a marketing consulting firm specializing in creating and delivering stories that motivate populations to change their behavior. They are the authors of Mastering the Reteller Channel and founders of The Reteller Channel a blog on how to create and deliver stories that influence media, social networks and customers.
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